Butterfinger wanted to show case easy DIY recipes with minimal steps and minimal Pinterest Fail probabilities for consumers to try at home. I had the pleasure in not only launching this project but also creating the shotlist, art directing, and food styling.
This is L. is a condom company with a cause: to empower women globally by supporting the human right to safe sex. For every condom purchased, one is distributed in a developing country.
For this project, I worked closely with the founder from start to finish. I art directed, designed, and figured out die-lines, all while finishing up my final days as a student at CSUF. We wanted to create a product that was not only premium but also show that it is, first and foremost, for a good cause and eco-friendly.
This has since been featured on Tech Crunch and Mashable.
Crunch and Girl Scouts decided to get together for a delectable treat. It was my pleasure to be able to art direct, food style, and come up with the shot list for this fun project that was shown across all social media platforms, ie: Facebook, Twitter, Instagram, Pinterest, and Tumblr.
I was tasked with sending samples of Mohawk Paper and was able to wear many hats while designing. I came up with concept, design, and copy in this office pun-tastic send out. It is a set of embossing paper with various weights. Samples were sent out as a promotion.
Butterfinger asked for a seasonal Pinterest page for a few easy Halloween goodies. I art directed, food styled, created a shot list for this spooky shoot.
Zyrtect Professionals needed an easy way to inform and order products for their patients. We were tasked to come up with a responsible site so that doctors and health care professionals could easily educate and order Zyrtec products.
C's Chocolate Porter is a concept art beer that I created. I designed the label, meticulously poured a mixture of rubber latex and chocolate brown paint to create a melted chocolate feel at the bottom of the bottle, and gold foiled the top to really bring home the feel of a vintage chocolate bar. I wanted to drive home the idea of having a really smooth finish for their beer. If you're looking for good beer, here's your golden ticket.
The Israeli Ministry of Tourism wanted a modern feel to their website yet still incorporate the rich history of their country. It was a challenge to bring together the old and the new, however, working closely with a copy writer, using rich imagery, and incorporating Hebrew characters into the design, helped us bring it home.
Tommy's Trims is a butcher shop that tries to lessen their carbon footprint by utilizing their meat wrapping paper as part of their branding.
This is my favorite quote from one of the greats, so I created a poster with the inspiration of Paul Rand's IBM campaign.
I worked with a team to create print materials, in-store displays, and this microsite for the charging stations of Duracell Powermat® placed in select locations of Coffee Bean and Tea Leaf®
A poster created with the inspiration of the wise words from Leo Burnett
Shown are a few logos and marks created for various companies.
Redesigned website for Dr. Kosdon Dentistry.